MetroWest Daily News - Business
Natick firm specializes in event planning at nightspots
By Bob Tremblay/Daily News staff
Sunday, January 14, 2007

(continued from) The company is also planning a fund-raiser in March for Craig Viera, the Framingham bouncer who was murdered last month. The date will be announced shortly.

In addition, East Coast Clubs is planning an industry-based event in April for 2,000 people. ``It's an adult prom with a king and queen and a class clown,'' says Winter. ``We're working on a location.''

Costs for the company's services vary depending on how elaborate the event is and the number of people involved. Revenue can come as a flat fee as well as a percentage of the door admission and/or a percentage of the bar profits. ``It can be very lucrative,'' says Winter.

This summer, East Coast Clubs plans to launch a national Web site where people from out of state can receive VIP treatment - tickets, table service, etc. - at clubs in their area.

Winter's next step is owning his own nightclub.

``It's a dream for a lot of people, but for me it's so real,'' he says. ``Within the next months, I will have my hands in something as a part owner. I have the backing. It's about getting in at the right time. Also, is Boston the right place? I don't know. Boston is tough, entertainment-wise. How can we call it an entertaining city when the clubs close at 2 a.m. while in other cities they stay open all night? My next step may be moving to LA or Las Vegas.''

What won't change is Winter's approach to work and his enthusiasm. ``I take pride in my work,'' he says, ``and I absolutely love making people happy.''

(Bob Tremblay can be reached at btremblay@cnc.com or 508-626-4409.)

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